Wrap labels are typically used on cylindrical packaging to extend the print area well beyond the circumference of the container. As the name suggests, the wrap label securely wraps onto itself but can be easily unwrapped without the adhesive compromising the printed content. These wrapping labels are used across a wide cross-section of industries, as personal care. pharmaceuticals, clinical trials and food and beverages. They can be used for complex designs, brand storytelling and multi-lingual packaging.
Wrap labels are an excellent solution for a small diameter package and can be printed with fixed information or completely by the end-user via thermal transfer printing. These custom labels are the perfect solution for including as much information and as many design elements as possible without compromising the overall design of the packaging. With their 360-degree print area, the entire label’s surface is maximized to offer increased visibility and branding opportunities. They enhance the customer experience by providing more information and increasing space for appealing design elements that drive engagement. Choose PLPS for comprehensive wrap label printing that meets all your needs.
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